However well-intentioned they may be, IBCLCs cannot accurately answer questions on the IBCLC exam or carry out their role as IBCLCs unless they understand the WHO International Code of Marketing of Breastmilk Substitutes. The goal of this learning program is to help the IBCLC comply with the tenets of the International Code of Marketing of Breastmilk Substitutes at the individual, healthcare facility, and system level.